Castello di Santa Caterina on Favignana, used as Ithaca in The Odyssey.

What Google Maps Is Already Telling Us About The Odyssey Effect on Favignana

One month after the release of The Odyssey, an analysis of 1,460 Google Maps reviews across three Favignana filming locations reveals the first signs of film-related interest, what visitors already value about the locations and where further screen-tourism opportunities may lie